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Tuesday, October 10, 2006

Cramer's MAD MONEY: Buy Guess? Inc. (GES)

Cramer last night on MAD MONEY discussed Guess? Inc. (GES) as one of the best high end retailer plays. He said he let it get away once and won't let that happen again.

It hit a high of $54+ last week, up 109% from last year. He said 9 analysts cover it and they aren't bullish enough.

The stock traded up 1% to $54.58 after Cramer mentioned this, and that is actually a year-high. GES trades at $2.46 Billion market cap and a 32.5 P/E. Cramer didn't mention that this used to feel stuck under $10 forever.

Cramer thinks they can double their store count in North America, and it has growth. He also noted that its upscale store Marciano is getting out there too. He said it has tough comparables coming up soon, and he knows that.

He suggested buying half now and half later in case it pulls back.

Jon C. Ogg

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